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“Digital transformation too often fails. FightBack Now offers strategies for how to get your people to work differently and reap the benefits of your digital investments.”
“We founded Planetly to bring meaningful transparency to the measuring of carbon emission footprints in the corporate world. The sustainability market is challenging and we therefore need a diversity of leaders to join our mission. FightBack Now is the book for a new movement of impact driven leaders.”
"As an impact entrepreneur, I wholeheartedly agree with a core thesis of this book: that we can fight climate change by building companies with sustainable visions. From commerce to mobility, I am convinced that every business sector must take actions today to protect our planet now! FightBack Now outlines a clear vision for how this can be put into practice at scale."
"At Deutsche Post DHL Group approximately 550,000 people in 220 countries and territories worldwide succeed in securing global supply chains. We use our logistics services to connect people and enable flows of goods and trade to every corner of the world – we view connecting people, improving lives as our purpose. Hence, I couldn’t agree more with the authors of FightBack Now that big organizations have an important responsibility to harness their assets for the digital age in order to create more resilient societies and a healthier planet. This book will get you excited about becoming a leader of the new normal."
“FightBack Now shares helpful insights on how to bring together diverse minds and cultures for meaningful innovation.”
"When the history of these years is written we will see creative destruction and social dislocation on an epic scale driven by new technologies, and accelerated by global events. It is a seismic shift that all companies and entrepreneurs need to tackle now in order to survive and to thrive. The time to fight back is now, and this book shows how to go about it"
"We have a responsibility to actively drive meaningful structural change for more resilient and healthier societies. Innovation Will be needed to succeed, but Transformative innovation is a search process that takes you to unknown territory. If you try to restrict that too much, you’re unlikely to have a good success rate in your innovation. FightBack Now provides you with helpful heuristics to go about Corporate Venture Building.”
"Building a sustainable future requires us to take bold steps. Established corporations have the chance to become pioneers and actively initiate change to revolutionise entire industries. Fightback showcases that entrepreneurial thinking can help to make this possible."
"A must-read for every company who wants to stay ahead of disruption. Boards and executives will learn to leverage new sources of growth by partnering with entrepreneurs."
“The intelligent age requires a new breed of leadership – entrepreneurial, digitally-versed, transformational and based on moral and ethical integrity. FightBack shows how established companies can radically shift their business models, co-create the future and gain a competitive edge.”
“The authors deliver clear and succinct messages to big corporations in a compellingly readable book. The corporate venture with technology entrepreneurs through platform is a proven and actionable proposition for new growth from digitization trend. Disruptive technology may traumatize big corporations thanks to obsolete cultures and organizational inertia, and digitization is no exception. To those reluctant corporates, it is time to fight back!”
"Using data-driven insights to radically improve lives is one of the biggest opportunities of our time. Fightback shows that collaboration is key for innovative startups and proactive corporations to become the drivers and the winners of this digital transformation"
